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TrueData Promotes Scott Conine to Chief Executive Officer
Blog
TrueData Promotes Scott Conine to Chief Executive Officer
Press Release
TrueData Partners with Snowflake to Bring Omnichannel Identity Resolution to Snowflake’s Data Marketplace
Blog
TrueData Partners with Snowflake to Bring Omnichannel Identity Resolution to Snowflake’s Data Marketplace
Identity
TrueData Grows Omnichannel Identity Graph to Include 3x the CTV Linkages
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TrueData Grows Omnichannel Identity Graph to Include 3x the CTV Linkages
Identity
TrueData Expands Aqfer Offerings to Include Household-Person Connections
Blog
TrueData Expands Aqfer Offerings to Include Household-Person Connections
Identity
Understanding Google’s Proposed Privacy Sandbox and The Next Steps You Should Take Today
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Understanding Google’s Proposed Privacy Sandbox and The Next Steps You Should Take Today
Identity
Three Identity Trends to Consider in 2022
Blog
Three Identity Trends to Consider in 2022
Industry Insights
TrueData Bolsters Omnichannel Identity Graph with Home IP and CTV ID
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TrueData Bolsters Omnichannel Identity Graph with Home IP and CTV ID
Identity
The Latest Industry Insights and Trends Related to the Future of Addressability
Blog
The Latest Industry Insights and Trends Related to the Future of Addressability
Industry Insights
Five Key Takeaways from The Series The Future of Publisher Addressability Event
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Five Key Takeaways from The Series The Future of Publisher Addressability Event
Identity
Identity Graphs Explained
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Identity Graphs Explained
Identity
TrueData Strengthens Identity Resolution Platform with Omnichannel Enablement
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TrueData Strengthens Identity Resolution Platform with Omnichannel Enablement
Identity
TrueData Welcomes Industry Veteran Doug Knopper to Its Board of Directors
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TrueData Welcomes Industry Veteran Doug Knopper to Its Board of Directors
TrueData POV
What Identity Resolution Actually Means for AdTech Companies
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What Identity Resolution Actually Means for AdTech Companies
Identity
TrueData Officially Supports Unified ID 2.0
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TrueData Officially Supports Unified ID 2.0
Identity
The Series Addressability Summit Recap
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The Series Addressability Summit Recap
Identity
Google’s Delay in Third Party Cookie Deprecation Shouldn’t Stop Identity Innovation
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Google’s Delay in Third Party Cookie Deprecation Shouldn’t Stop Identity Innovation
Privacy
Identity Uncertainty with iOS 15 and Focusing on Real Authenticated Users
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Identity Uncertainty with iOS 15 and Focusing on Real Authenticated Users
Privacy
iOS 14.5 Impact on Publishers and Preparing for the Future of Revenue Monetization
Blog
iOS 14.5 Impact on Publishers and Preparing for the Future of Revenue Monetization
Identity
The Series Restaurant Marketing Event Recap
Blog
The Series Restaurant Marketing Event Recap
Audience Targeting
Embracing The New Normal: Preparing for the Future of Identity Resolution and Addressable Marketing
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Embracing The New Normal: Preparing for the Future of Identity Resolution and Addressable Marketing
Audience Targeting
One Way COVID-Era QSRs Can Boost Business and Profits
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One Way COVID-Era QSRs Can Boost Business and Profits
Audience Targeting
Latest Industry Insights on Addressability and Identity
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Latest Industry Insights on Addressability and Identity
Identity
Foresight is 50-50: The Future of Identity & Addressability
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Foresight is 50-50: The Future of Identity & Addressability
Identity
Hindsight is 20/20: A Look-back at the Changes to Digital Advertising & Addressability
Blog
Hindsight is 20/20: A Look-back at the Changes to Digital Advertising & Addressability
Identity
Growing ‘The Bank for Modern Life’
Case study
Growing ‘The Bank for Modern Life’
Machine Learning
Retail Visits Conversion
Case study
Retail Visits Conversion
Audience Marketing
A Hit with Frequent Travelers
Case study
A Hit with Frequent Travelers
Audience Marketing
CTV Targeting Using Machine Learning
Case study
CTV Targeting Using Machine Learning
Machine Learning
The Future of Addressability Survey Report
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The Future of Addressability Survey Report
Identity
iOS 14 Survival Guide for Retailers and QSRs
Blog
iOS 14 Survival Guide for Retailers and QSRs
Audience Targeting
Boost ROAS for a Gaming App
Case study
Boost ROAS for a Gaming App
Audience Marketing
Driving Holiday Spending Success in 2020
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Driving Holiday Spending Success in 2020
Campaign Planner
Study Reveals Our ML Algorithms Are Significantly More Predictive Under COVID
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Study Reveals Our ML Algorithms Are Significantly More Predictive Under COVID
Audience Targeting
How Coupon Apps Can Capture Growth in the COVID Era
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How Coupon Apps Can Capture Growth in the COVID Era
Audience Targeting
Food Delivery App User Acquisition
Case study
Food Delivery App User Acquisition
Audience Marketing
In-App Contextual Advertising In An IDFA-Less World
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In-App Contextual Advertising In An IDFA-Less World
Audience Targeting
Understanding Shoppers Under COVID: A Tale Of Two Retailers
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Understanding Shoppers Under COVID: A Tale Of Two Retailers
Audience Targeting
How Will iOS 14 Impact Agencies?
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How Will iOS 14 Impact Agencies?
Privacy
How Will iOS 14 Impact Mobile App Publishers?
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How Will iOS 14 Impact Mobile App Publishers?
Privacy
TrueData’s Target Outcome Modeling Just Got More Powerful
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TrueData’s Target Outcome Modeling Just Got More Powerful
Audience Targeting
A Complete Platform for Growth
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A Complete Platform for Growth
Audience Targeting
Health and Fitness Under COVID: Who’s Flexing Their Muscles Now?
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Health and Fitness Under COVID: Who’s Flexing Their Muscles Now?
Intelligence
Insurance Battlefield: Champions vs. Challengers
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Insurance Battlefield: Champions vs. Challengers
Intelligence
Retail and Delivery: How You Can Profit by Getting Consumers What They Need
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Retail and Delivery: How You Can Profit by Getting Consumers What They Need
Audience Targeting
Video Conferencing Solutions: Who’s Using What and Why?
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Video Conferencing Solutions: Who’s Using What and Why?
Intelligence
COVID-19: Reinvigorate Your Growth By Nudging Offline Users Online
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COVID-19: Reinvigorate Your Growth By Nudging Offline Users Online
Audience Targeting
Shelter-In-Place Audio Streaming Brand Competitive Analysis
Blog
Shelter-In-Place Audio Streaming Brand Competitive Analysis
Intelligence
POI Audiences Now Live in the Platform
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POI Audiences Now Live in the Platform
Audience Targeting
Blog
Mobile data shows just how regional coffee brands really are
Intelligence
Blog
What can device language settings tell us about retail customers?
Intelligence
Blog
Football Season: How are people engaging with the #1 sport in America?
Audience Targeting
Blog
Can mobile phone language settings help travel and hospitality marketers?
Intelligence
Blog
Decoding the QSR consumer behavioral genome via mobile data
Audience Targeting
Blog
What can we learn about consumers based on the state that their devices geographically reside in?
Intelligence
Blog
Stories of Success: Music App Keeps Costs Low, Data Quality High
Customer Success Story
Blog
Stories of Success: Custom Audiences Cut Top-10 Retailer’s CPA by 50%
Customer Success Story
Blog
The Power of GPS Location + App Behavioral Data: Petsmart vs Petco vs Chewy
Intelligence
Blog
Stories of Success: Gaming App Gains 110% Lift in ROAS
Customer Success Story
Blog
Stories of Success: 18% Lift Delivered for Top-5 National Bank
Customer Success Story
Blog
Market Research: Mobile Intelligence For Three Top Insurance Companies
Intelligence
Blog
June Spotlight: Entertainment Marketing
Audience Targeting
Blog
TrueData Market Research: We Profiled Five Summer Activities Apps
Audience Targeting
Blog
Mobile Data Primer: Opting Out of Targeted Ads on Mobile
Mobile Data Primer
Blog
Innovative Use Cases of the TrueData SDK
Mobile Data Primer
Blog
TrueData Market Research: We Profiled Six Mom-Related Apps
Audience Targeting
Blog
TrueData Market Research: We Profiled Five Top Home Improvement/DIY Apps
Audience Targeting
What Does Truth Mean to You? Here is What it Means to Us.
Blog
What Does Truth Mean to You? Here is What it Means to Us.
Privacy
Stories of Success: App Scores 22% Lift In Installs
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Stories of Success: App Scores 22% Lift In Installs
Audience Targeting
TrueData Market Research: TrueData Profiles 5 Top Basketball Apps
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TrueData Market Research: TrueData Profiles 5 Top Basketball Apps
Audience Targeting
What’s New At TrueData: Fall In Love With Our Newest Mobile Intelligence Platform
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What’s New At TrueData: Fall In Love With Our Newest Mobile Intelligence Platform
Audience Targeting
Stories of Success: It’s Love At First Bite, Twine Earns 920% QoQ Investment
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Stories of Success: It’s Love At First Bite, Twine Earns 920% QoQ Investment
Audience Targeting
Stories of Success: Be Still Our Hearts, Twine Delivers Double-Digit Lift
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Stories of Success: Be Still Our Hearts, Twine Delivers Double-Digit Lift
Audience Targeting
TrueData Market Research: TrueData Profiles 5 Top Dating Apps
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TrueData Market Research: TrueData Profiles 5 Top Dating Apps
Audience Targeting
Blog
Stories of Success: Twine delivers 2,000% lift
Audience Targeting
Blog
TrueData Market Research: Twine’s Retail Intelligence Report
Audience Targeting
Introducing: Twine’s Audience Intelligence Reports
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Introducing: Twine’s Audience Intelligence Reports
Audience Targeting
Holiday Campaign Planner: 3 Critical Strategies to (Re)Connect to Retail Mobile Customers
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Holiday Campaign Planner: 3 Critical Strategies to (Re)Connect to Retail Mobile Customers
Audience Targeting
Fall Campaign Planner: Reach Holiday Entertainers Ready to Celebrate
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Fall Campaign Planner: Reach Holiday Entertainers Ready to Celebrate
Audience Targeting
Fall Campaign Planner: Snag Black Friday & Cyber Monday Retail Shoppers
Blog
Fall Campaign Planner: Snag Black Friday & Cyber Monday Retail Shoppers
Audience Targeting
Blog
Tapad Partners with Twine Data to Bring Portable CRM Onboarding Capabilities to Its Best-In-Class Cross Device Solution
Identity
Blog
Campaign Planner: Cord Cutters
Audience Targeting
Blog
Campaign Planner: Summer Travel & Outdoor Adventures
Audience Targeting
Campaign Planner: Back To School
Blog
Campaign Planner: Back To School
Campaign Planner
Moms, Dads, Grads, And More: Targeting Ideas For Your Seasonal Campaigns
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Moms, Dads, Grads, And More: Targeting Ideas For Your Seasonal Campaigns
Audience Targeting
Mobile Data Primer: The GDPR
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Mobile Data Primer: The GDPR
Mobile Data Primer
Blog
Twine’s Panel on GDPR Helps Prep App Publishers for The Coming Changes
Privacy
Mobile Data Primer: Demographic Data
Blog
Mobile Data Primer: Demographic Data
Mobile Data Primer
Nail Your Spring Campaigns With TrueData from Twine
Blog
Nail Your Spring Campaigns With TrueData from Twine
Audience Targeting