TrueData is pleased to announce international support within its omnichannel identity offering, including over 1 Billion global identity and location events. This international support enables customers to accurately scale data connections, enhance audience targeting with new identifiers, and fuel product expansion on a global scale. Customers can reduce costs and improve ROI by enabling authenticated international data events without ever using third party cookies.
“TrueData continues to invest in data solutions that deliver the necessary outcomes for our customers,” says Jon Durkee, COO of TrueData. “Complex customer journeys and a fast-changing identity resolution ecosystem require our customers to use only the most relevant identifiers on a global scale. We expanded our solution internationally to deliver more connections while ensuring our customers can better reach their audiences across all screens”.
How Do You Get the Most Out of our International Expansion?
Deliver Incremental Data – Companies with international footprints looking to enable addressability globally, based on privacy-compliant standards, can easily integrate TrueData’s Omnichannel Identity Solution into their existing technology stack.
360 Degree Identity Resolution – Resolve all identifiers to household and connected devices within your own environment. Connecting TrueData’s Omnichannel Identity Solution with international data reduces latency and the need to depend on multiple ID solutions. The omnichannel solution links multiple independent identifiers together in a simple, privacy-first implementation.
Fuel New Product Expansion – Jumpstart your growth internationally with a foundational dataset built to improve targeting accuracy, omnichannel reach, and ROAS. TrueData’s international identity and location data meets all privacy requirements necessary to scale new products from day one.
Make international omnichannel identity resolution a priority and reach out to TrueData to discuss your identity needs.
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