TrueData believes in the power of learning. That's why we offer the most flexible data licensing model on the market, so that YOU can use and pay for data in a way that encourages testing and finding the right audiences—not penalizes it. Use your own ideas or our machine-learning powered suggestions.

How much do you truly know about your customers? How clearly do you understand their needs, preferences, and behaviors? How close are they to your competitors? Many marketers can’t answer these questions with any degree of confidence—because the data just isn’t there. TrueData fills in these critical knowledge gaps, providing fully-verified, deterministic customer and marketing data to deepen understanding, identify growth opportunities, and strengthen loyalty.

Your first-party customer data is your most valuable data asset. But are you deriving full value from it?  TrueData’s Mobile Identity Graph lets you leverage your customer data by anonymously connecting your users to their mobile devices, unlocking deeper customer understanding, and extending your re-targeting reach to customers on any digital screen.

Privacy has been at the core of our business since we opened our doors. Every publisher we onboard goes through a strict privacy audit to ensure that they adhere to best practices and consistently protect users’ data privacy rights. This assures you that all data in the TrueData platform has been scrupulously vetted with a keen eye for privacy. You can feel confident we’ve taken all necessary steps to protect users—and you. Read our statement on privacy here.