Deliver Growth for Your Clients

AdTech companies depend on high-quality data to build differentiated products and facilitate client revenue growth. TrueData’s Identity Resolution Platform connects every notion of people and households to their digital devices so AdTech companies can activate new revenue streams today.

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Enable Client First Party Data Onboarding

AdTech companies require sophisticated product features to stay competitive in today’s ecosystem. With cookies going away, first party data is more important than ever. Ad Tech companies trust TrueData’s cookieless digital identity graph to build new onboarding features used to easily activate first party data.

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Bring Targeting to Any Screen, Including CTV

Reaching your clients’ customers has gotten more complicated; browsers like Safari have lost addressability while new mediums like CTV require new identifiers. TrueData’s Digital Identity Graph future-proofs your addressability needs in one place so that you can target audiences across all screens.

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Complete Your ID Graph

With so many identifiers and touchpoints, it’s easy to miss out on important sets of data. TrueData’s 1.2B linkages allow you to backfill your data so that you can connect, target, and measure without ever paying a toll.

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Resources For You

TrueData Officially Supports Unified ID 2.0
Blog
TrueData Officially Supports Unified ID 2.0
Google’s Delay in Third Party Cookie Deprecation Shouldn’t Stop Identity Innovation
Blog
Google’s Delay in Third Party Cookie Deprecation Shouldn’t Stop Identity Innovation
CTV Targeting Using Machine Learning
Case study
CTV Targeting Using Machine Learning

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