A Forbes top-10 delivery-based retail chain was experiencing a 6.1% decline in same-store visits, and sought to drive more in-store traffic via mobile marketing. They tested +20 data partners via The Trade Desk DSP.
Using data from 290+ apps, TrueData provided performance-based audience bundles to accurately target predominantly male mobile users interested in sports & gaming, entertainment, and food delivery.
A conversion rate 2,000% higher than the campaign baseline
TrueData was the #1 performing data partner