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All Case Study

Retail Visits Conversion

Retail-Visits-Conversion

Challenge

A Forbes top-10 delivery-based retail chain was experiencing a 6.1% decline in same-store visits, and sought to drive more in-store traffic via mobile marketing. They tested +20 data partners via The Trade Desk DSP.

Approach

Using data from 290+ apps, TrueData provided performance-based audience bundles to accurately target predominantly male mobile users interested in sports & gaming, entertainment, and food delivery.

Results

   A conversion rate 2,000% higher than the campaign baseline

   TrueData was the #1 performing data partner

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