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The Only Independent & Interoperable Identity Resolution Solution

A cookieless Identity Resolution Solution built from the ground up to drive the results you need - faster. We fully integrate into your technology stack while future-proofing your omnichannel identity resolution strategy. Our Identity Resolution Solution deterministically and anonymously links people & households to their devices, ensuring you have full control of your data.

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Integrate Our Digital Identity Graph with Ease

Whether you are looking to enhance data quality, scale existing data sets, or append additional linkages, TrueData’s Identity Resolution Solution can help improve match rates, reduce lookup latencies, scale media campaigns, and much more. All touch-points are authenticated and privacy-compliant in order to ensure you are only activating the highest quality data.

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NOW SUPPORTING UID2.0

We demonstrated our commitment to interoperability by becoming one of the first independent data partners to fully integrate The Trade Desk’s UID 2.0. TrueData’s Identity Resolution Solution will now append 250+ million UID 2.0’s to your data today, further protecting you from the cookieless future.

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OMNICHANNEL REACH WITH CTV ID & HOME IP

Today’s customer journey is complicated, often occurring across multiple devices and locations. Our Identity Resolution Solution helps you harness the power of Connected TV data with 70 million unique CTV IDs. Reach your customers across channels and achieve your goals faster.

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ONBOARD OFFLINE CONSUMER DATA

You can now convert your offline audience into online customers with offline customer data support. With identifiers tied to Name, Email, Phone Number, Address, and Household ID, our graph can reach over 250 million people in the U.S.. We are committed to privacy compliance and consistently update our capabilities to meet regulatory and industry guidelines.

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THE TIME TO PREPARE FOR THE COOKIELESS FUTURE IS YESTERDAY

While many identity resolution solutions are playing catch up, TrueData has never relied on cookies. We are constantly adding new identifiers and features to our Identity Resolution Solution so that you can future-proof your business and achieve your goals faster.

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SOLUTIONS BUILT TO CONSOLIDATE YOUR DATA STACK

Your goals are unique and you shouldn’t have to settle for a solution that isn’t tailored to your brand’s needs. We built our Identity Resolution Solution with customization and consolidation in mind so that you can worry less about data acquisition and more about your next project. Whether you need one identifier or many, the Solution is completely customizable, offering robust digital and offline capabilities in one place.

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WHY CHOOSE TRUEDATA’S IDENTITY RESOLUTION SOLUTION

Independent & Interoperable

Seven digital ID integrations without reliance on proprietary IDs or cookies

Future Proof

1.5B+ recent U.S. Digital Device <> Hashed Email linkages

Efficient

Robust customizable digital & offline solution in one place

Privacy Compliant

Consumer privacy and consent layer supporting all regulatory and industry standards

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See How Much of Your Data We Can Preserve

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